The 27^th China International Bicycle & Motor Fair (China Cycle for short) will be solemnly held in Shanghai National Exhibition and Convention Center on May 6-9, 2017. The total exhibition area is 150,000 m², and there are 6,550 standard booths, which will attract 1,226 enterprises from over 20 countries and regions in the world. The theme of this session of China Cycle is "Innovation, Intelligence and Interaction".

China is the major bicycle producing and exporting country in the world. In 2016, the total output of bicycle was 80.05 million sets, the export volume of bicycle was 57.566 million sets and the export amount was USD3.09 billion, occupying over 60% of world bicycle trading volume. China has made great contribution to the development of world green transportation. At present, Chinese bicycle industry is in the transformation and upgrading stage and its development direction matches with five concepts of "innovative, harmonious, green, open and sharing" development of China.

There are four highlights on the China Cycle.

I. Gathering world boutiques and exhibiting Chinese elegance

Same as the previous exhibitions, the biggest highlight of this exhibition is still at the Innovation Demonstration Pavilion. All exhibits in this exhibition area are the boutiques with the highest creativity in a year. The exhibits aim to promote the bicycle design and research and development transformability by new design, new technology and new material application and explore wider and longer development path of the industry. You may appreciate the essence of China Cycle in the Innovation Demonstration Pavilion.

Environment and traffic problems have become the focus of the public. Bicycle becomes one of preferred green travel tools. As leisure and heath concept is more and more popular among the public, the riding sports is popular among the world, and bicycle industry attracts the attention of more and more people, strong brands of other industries also enter the bicycle industry.

Xiaomi makes investment in QiCYCLE and build QiCYCLE into Xiaomi ecological chain enterprise, which is responsible for research and development and ecological layout of intelligent hardware product for daily travel. QiCYCLE will exhibit QiCycle electric assisted folding bicycle EF1 on the China Cycle. Volks Wagen AG Germany also targets at bicycle industry. At China Cycle, Joy Kie will bring the "Volkswagen" high-quality bicycle to make the audience experience the advanced concept of "Volkswagen" brand and the excellent performance of finished bicycle.

European famous motorcycle brand Benelli is one of motorcycle manufacturers with longest history in the world. The classic motorcycle brand begins to produce creative Li-ion battery bicycle in the bicycle industry. In this time, Benelli will exhibit Navigator Li-ion battery station wagon with good appearance and high performance on China Cycle.

Since the bicycle-sharing was popular among first-tier and second-tier cities of China in 2016, it promoted the bicycle back to city and became the hottest topic in the industry. Nowadays, bicycle-sharing operation enterprises successively take part in China Cycle. The statistics show that several bicycle-sharing brands like Mobike, ofo, bluegogo, Xiaoming, cloud bike, Zeebike, Zubajie sharing electric vehicle, etc. will exhibit brand image to distinguish themselves on China Cycle. Bluegogo will hold new product release meeting to launch the safe and comfortable "novel" children’s bicycle-sharing meeting ergonomics on China Cycle.

II. Collecting opinions of people from all walks of life and seeking the new development path

The exhibition will set several industrial forums and carry out new product release activities, including riding culture micro forum, bicycle-sharing micro forum, new product and new strategy release, etc. On the forum Bicycle and City Development, the hot topic "bicycle and city sharing practice" will be selected as the theme of the Theme Exhibition. At that time, various bicycle-sharing brands will appear on the theme exhibition. With the novel exhibition mode and high popularity, bicycle-sharing must attract tremendous attention.

In the Two-wheel All-star (Season 2) Micro Forum activity held in North Hall, "masters" from Xiaoming bike, bluegogo, ofo bicycle and U-bike will express their opinions on the future development of bicycle-sharing. In addition, scholars, spokesmen of relevant government departments, spokesmen of associations and people from all walks of life will express their opinions on the bicycle sharing and discuss the future development direction.

III. Appreciating Li-ion battery bicycle and building environmental protection concept

At present, the domestic power Li-ion battery industry is in the rapid development stage, which will greatly promote the transformation and upgrading of electric bicycle undoubtedly. On this session of "China Cycle", you will experience the thriving vitality of new energy industry under green development!

China Cycle attracted a great batch of Li-ion battery finished bicycle and spare parts enterprises. Li-ion battery enterprises at home and abroad will exhibit high-technology content and fully reflect the core competitiveness.

As the outstanding enterprise in electric vehicle industry, Aima is always devoted to creating more convenient, environmental and fashionable tools for riding instead of walk for global consumers. Aima makes investment in research and development of new products like Li-ion battery bicycle. Its Li-ion battery bicycle is designed and manufactured according to European standard and passing the European standard certification.

Tailg electric vehicle is one of domestic famous electric vehicle brands. It’s the first time to China Cycle. Tailg will bring ECSC70R01 Li-ion battery bicycle to China Cycle. The battery is assembled at the seat post, which is well designed.

In addition to domestic Li-ion battery bicycle enterprises, overseas high-end Li-ion battery bicycle brands also take part in China Cycle. In this year, Stromer brand mainly producing Li-ion battery bicycle in Switzerland will make debuts on China Cycle. Stromer Li-ion battery bicycle is equipped with latest digital technology and completely integrated user interface. The pure design and strong motor make it the market leader without controversy.

The performance of Li-ion battery finished bicycle should be given play with the assistance of core parts. This session of China Cycle also attracts a batch of spare parts enterprise with strong research and development and production capacity. Suzhou Wanjia will bring two VINKA new built-in motors to China Cycle for the first public appearance.

IV. Enjoying joy and health and advocating green travel

Riding bicycle is the happy sports. The activities of this exhibition are rich and colorful, including Bicycle Fashion Festival, WeChat Online Sharing Joy, "Long-march Cup" Masters Tournament, etc.

The Bicycle Fashion Festival will be held in separate space of nearly 1,000 m² in the pavilion, including a series of bicycle cultural activity, which gathers the most popular, forward-looking and interesting bicycle cultural element at present. The Bicycle Fashion Festival is diversified, including bicycle market, the award-winning works exhibition of the Sixth "Merida Cup" on Cycling Photography Competition, indoor flywheel riding course experience, VR bicycle racing experience, bicycle trial riding experience, colorful bicycle graffiti wall, bicycle cafe, etc.

In the China Cycle, in addition to various attractive off-line activities, the popular WeChat red packet activity will also be launched on line. The "collecting logos and sharing joy" must bring high popularity to the exhibition.

To advocate green travel, promote sharing concept and provide convenient travel in the pavilion to the audience, the sponsor of China Cycle, Phoenix and ofo jointly crated "3km simulation demonstration area" (demonstration area for short). In the exhibition area, the demonstration area will provide 1,200 sets (per day) of bicycle-sharing of Phoenix and OFO brand for the exhibitors and audiences to have a short-distance riding experience.